Global Warming Essay examples - 1773 Words

Global Warming: â€Å"It’s gettin’ hot in here, so take off all your clothes†¦Ã¢â‚¬  The famous words of RB star, Nelly, are truer than one might think. It really is getting hot in here. The world’s average temperature is rising every year and is expected to be 5 to 10 degrees higher by the end of the century, which is faster than they have increased in the last ten millennia, according to the National Resource Defense Council’s website. But why is this epidemic happening? As the Defense Council states, global warming is caused by carbon dioxide and other types of heat trapping pollution that are collecting like a blanket in the atmosphere, trapping heat from the earth as it tries to radiate back into space. As a result, the planet†¦show more content†¦This trend will even be noticeable the next few decades. It is essential to following generations comfort that this trend stops now because, according to author Kathryn Schulz, Chicago will start to fee l a lot like southern Missouri in this lifetime. For instance, the Qori Kalis glacier in Peru is shrinking at a rate of 200 meters per year, 40 times faster that in 1978. Ice is disappearing from the Arctic Ocean and Greenland, spring is starting sooner in 200 other countries, and animals are moving to cooler areas (Carey Shapiro, 2004). Ecologist Christopher Field of the Carnegie Institution states, â€Å"†¦Even the most modest warming today is having large effects on ecosystems. The most compelling impact is the 10% decreasing yield of corn in the Midwest per degree of warming,† (Carey and Shapiro, 2004). Moreover, robins, traditional indications of spring, have been showing up earlier and earlier at the Rocky Mountain Biological Laboratory in Colorado. The bird’s change in arrival time relates with increasingly warm spring temperatures in the area. In addition, many of the woody plants of Boston’s Arnold Arboretum are blooming earlier every few years. In a study conducted at the Arboretum, from 1980-2002 plants flowered eight days earlier than they did from 1900 to 1920. â€Å"What the study is showing is that plants are very responsive to global warming,† says biologist Richard Primack. â€Å"And the global warming we areShow MoreRelatedGlobal Warming And The Warming1544 Words   |  7 PagesGlobal warming has become a well conversed topic among scientists and peoples in the world today. There are extremists who do everything possible to stop contributing to the warming, but the average person does little to alleviate the issue and in many cases refuses to ack nowledge that there is a problem at all. Dating back to millions of years ago, even before humanity was born, the world has always experienced one form or another of warming; so the warming seen today is not as bizarre as many mayRead MoreGlobal Warming And The Warming1353 Words   |  6 PagesGlobal Warming With it being the presidential election season the talk of global warming, also known as climate change has come up in conversation more. But should it be associated with whether you are republican or democrat? Global warming should not be rather you â€Å"believe† in because it is a stated fact. The definition by Oxford Dictionary declares that global warming is a gradual increase in the overall temperature of the earth s atmosphere generally attributed to the greenhouse effect causedRead MoreThe Warming And Global Warming1442 Words   |  6 PagesThe Warming World Around Us The world is warming and we cannot deny it, the longer we deny the larger the problem it will become. Global warming is affecting the world economy, the overall health of the population, and most importantly the environment that surrounds us. Ignoring this problem will not just make it suddenly disappear; the world has to make an effort to stop it while it can still be maintained. Accepting the fact that it is happening is just the first step, the next step is takingRead MoreGlobal Warming1677 Words   |  7 PagesThrough the eyes of most scientists, global warming is seen as a very serious and severe threat. The actions taken by humans, such as industry and consumption of fossil fuels plus the increase in population and agriculture have played a big part in global warming. If something is not done soon the results could be very bad. By the middle of the twenty first century, there is evidence that the Earth will be warmer than it has been at any time in human history, and quite possibly since theRead MoreGlobal Warming1410 Words   |  6 PagesGlobal warming was first mentioned by ‘Svante August Arrhenius in 1896’, but in ‘1753, Joseph Black discovered carbon dioxide’ and in ‘1827, Jean-Batiste Fourier suggested that atmospheric effect kept the earth warmer than it would otherwise be’, (Direct.gov. n.d. A history of climate change). Since this time, reports, and study have be done with graphs to show the impact of global warming and what could happen to our planet. In 1979, the first conference was held this was called ‘International climateRead MoreGlobal Warming1245 Words   |  5 PagesGlobal Warming The major threat of today’s world is global warming. Due to various reasons global warming turns out to be a serious issue in the last few years. Today people believe in global warming while this concept was not so much believed and people interpreted in some other meanings what was happening in the past. Global warming is amplification in the temperature of earth because of industrial pollution, fossil fuels, and agricultural practices caused by human being, other and natural gasRead MoreGlobal Warming1316 Words   |  6 PagesControversy over Global Warming One of the largest argued topics in our world today is over global warming. People argue that is real, and others argue that it is fake. The effects of global warming create a growing danger for the ecosystem we live in by damaging glaciers and weather patterns. Humans contribute to global warming yet non-believers will think otherwise. Global warming is the greatest challenge facing our planet. According to the IPCC (Intergovernmental Panel of Climate Change) mostRead Moreglobal warming1539 Words   |  7 Pagesof global climate over long periods of time. Climate model projections made by the US Intergovernmental Panel on Climate Change (IPCC) show that, recently, global temperature has increased. This increase in temperature is referred to as global warming. One of the main causes of global warming is greenhouse gases. Greenhouse gases are gases in the atmosphere that absorb solar radiation to keep the planet warm. These gases have increased, so more solar radiation is trapped ins ide raising global temperaturesRead MoreGlobal Warming1050 Words   |  5 PagesTake a position: Global warming is a real problem. 1000 word Essay. Using persuasive technique Global warming is the increase in the average temperature of Earth’s surface. Since the late 1800’s, the global average temperature has increased about 0.7 to 1.4 degrees F (0.4 to 0.8degree C). Climate change is happening and its effects are real. However, the larger the change in climate, the more negative the consequences will become. Global warming will make life harder for mostRead MoreGlobal Warming1192 Words   |  5 PagesGlobal Warming Essay Global warming is an important issue for humans to consider and science to figure out. Personally I don’t care very much about global warming and have never been active in green movements. The evidence presented in this class is very informative and useful when taking into account the numerous known and unknown causes and cures for global warming. However, my attitude towards global warming is unchanged. According to the Common Attitudes Toward Global Warming handout I think

The Effect Of Big Data On Public Health By Government Of...

In this part I have selected to discuss about the use of big data in public health by Government of India, as I have worked there. In recent years there is a rapid expansion in generation and use of data. Although in health sector there has been an increase in production of data, but little use of data have seen to improve health care. Mostly all of the data at individual level like medical history, doctor’s prescription, pathology reports, diagnostic images etc. and some data at community level like hospital admission statistic, vital statistics etc. goes waste and are not used for further analysis and reference. Despite a very rapid use of various electronic system in public health, the interconnection between different data set is not present for taking out implications from them. Data set can be within health system or between health and other systems. But these isolated data sets cannot help any organization or a country to know how individual health is effected by other system like environmental or social. As it is very well known fact that health is a social construct. To utilize this concept, Durham, North Carolina had successfully linked health system and social and environmental data via shared geography to provide a multidimensional understanding of individual and community health. And aimed to improve health care, improve overall health of the population and reduce per capita costs of health. By pooling census data, tax payments and lead concentrationsShow MoreRelatedThe Indian Population are Living in Severy Poverty860 Words   |  3 PagesBajpai, Sachs and Volavka (2005) studied the confronts to meet the MDGs in India. The authors revealed that India would attain some of eight goals like reducing extreme poverty and would miss many of others like reducing hunger, reducing infant mortality rate, achieving environmental sustainability. Indian population living in severe poverty has been diminishing sharply since economic reforms started in 1991. The headcount poverty rate in 2015 would be less than half of the rate in 1990, as calledRead More Funding of sickle cell diseases because of Race.800 Words   |  4 Pagesa patients cell which seem to be different he called them â€Å"sickle cell shaped†. Sickle cell is know as a negro inherited diseases which is incorrect not only African Americans have this diseases. Many other races are effect by this diseases and regions all over the world such as India, Mediterranean countries, South American. In this case sickle disease work kind of like vaccination for malaria another diseases, this is the most common inherited disease in American. Anyone who has sickle trait andRead MoreThe National Tuberculosis Control Program Essay1693 Words   |  7 PagesEXECUTIVE SUMMARY India, the second most populous country with over 1.31 billion people, has the highest burden of tuberculosis (TB) in the world, accounting for 20% of the global incidence of TB, and an even higher share of global incidence of multi–drug resistant (MDR) TB. With an estimated 2 million new cases of TB and 5, 00,000 TB-related deaths in India annually, those who got diagnosed with different forms of DR-TB were 35,385 cases but only 20,753 people started on multidrug-resistant TB (MDR-TB)Read MoreThe Ban On Tobacco Advertising987 Words   |  4 PagesOn Feb 6, 2001, Government of India announced a bill banning Tobacco Companies from advertising their products and sponsoring sports and cultural events. The objective was to discourage adolescents from consuming tobacco products and also arm the Government with powers to launch an anti-Tobacco Program. Summarize the arguments for the ban on tobacco advertising in India. Advocates of free choice opposed to these prohibitions, saying these amounted to unwarranted intrusion by the state into theRead MorePEST POTER Analysis of State Bank of India1487 Words   |  6 Pages State Bank of India SUBJECT : PEST POTER Analysis of State Bank of India This assignment’s main objective is to provide PEST and POTER’s five force analysis.The service provider ‘State Bank of India’ is the subject of investigation in this assignment.State Bank of India is a well know financial provider in banking industry and is an state ownedRead MoreThe Control Of Cardiovascular Disease1595 Words   |  7 Pagescountries do not have the necessary healthcare systems like the advanced nations. Government hospitals do not provide the necessary care that CVD patients require and private healthcare provid- ers leave many patients financially crippled. Not only are the governments of these countries unable to provide sufficient financial resources for health spending, global agencies committed to impro- ving the world’s health fail to include cardiovascular illnesses in their social investments portfolio. ToRead MoreThe Dangers Of Testing Cosmetic Products On Animals1496 Words   |  6 PagesBased on prior knowledge, there are various companies that do not test on animals. While there are big brand companies that continue to test on animals, like mice and rabbits. The purpose of this research is to examine the dangers of testing cosmetic products on animals, along with examining possible effective and safe ways to test products. Gathering information through qualitative and quantitative data from the internet, documentaries, and company reports, new articles, and interviews. All togetherRead MorePublic Expenditure and Economic Growth in India13502 Words   |  55 PagesPUBLIC EXPENDITURE AND ECONOMIC GROWTH WHAT IS PUBLIC EXPENDITURE? MEANING: Public expenditure refers to Government expenditure i.e. Government spending. It is incurred by Central, State and Local governments of a country. Spending by government , municipality, or any local authority. It covers things such as health, education or social services and is funded by tax revenue. It is one of the element that make up aggregate expenditure. Government spending or government expenditure is classifiedRead MoreUrbanization Of India With Specific Reference For Urban Infrastructure Provisioning2817 Words   |  12 Pages URBAN COMMUNITY DEVELOPMENT ASSIGNMENT SUBMITTED TO : Dr. A.MALATHI Dr. MAYURI GOGOI SUBMITTED BY: : QUAMRUL HUDA CLASS : MSW- III SEMESTER DATE : 15th OCTOBER 2014 QUESTION: â€Å"EXAMINE URBANIZATION IN INDIA WITH SPECIFIC REFERENCE TO URBAN INFRASTRUCTURE PROVISIONING.† INTRODUCTION Urbanization is a process under which continuously rural people migrate from villages to the cities. Through this process, firstly they gather at one place and form a town and gradually, itRead MoreStudy on Indian Government Debts and Deficits and Its Effect on the Growth Sustainability4377 Words   |  18 Pages[pic] Study on government deficits and debts in India. How do government debt-deficit sustainability issues hinder India’s growth Abstract Emerging nation India has high hopes of becoming a developed nation. In recent time Indian economy is considered as the fastest growing economy hence there are certain drawbacks such as the government deficits, debts which hinder India from achieving their goal. Development of nation is based on several factors and its more important for every nation to encourage

Global Health Governance Challenges

Question: Discuss about the Global Health Governance Challenges. Answer: Introduction The essay mainly highlights the issue, arguments as well as counter arguments that are built around the Munk Debate in China. China is considered more a continent rather than a country. If China were prearranged like Europe, it would have to be alienated up into 90 nation states (Horesh). Discussion It has been argued that what has been most impressive about China. The answer to this is that China is catching up in terms of innovation as well as in terms of education. As per the debate, it is about to surpass Germany in terms of new patents those are granted. It has been found that the mission of China for equivalent partnership with the United States is no longer the outsized assert of a defenseless country (Gertz). The mesmerizing thing is that the two immense geopolitical philosophers have the same opinion that the Chinese financial challenge is also a challenge to the domination in the world of the United States. It has been quoted by Dr. Kissinger, the 56th Secretary of State of the United States that an unambiguous American project to systematize Asia on the base of containing China or generating block of self-governing states for an ideological campaign is improbable to succeed. It has been noted that the financial crisis was mainly due to extreme borrowing as well as subsidized staking (Lin). Fareed Zakaria had performed a counter agreement that mainly focused on the facts about China. It was argued by him that China is no going to be the leading power of the 21st century and the century is not going to be in the right place for China. The main reason was the economic cause that indicates that nothing goes up in a direct line everlastingly. It was pointed out by him that there were enormous inefficiencies that were built into the Chinese system. China is known to have a enormous property bubble. The development of the country is highly incompetent (Kickbusch). Conclusion According to the opinion, China was considered as the largest economy in the world however; the numbers are based on purchasing power parity. According to this, the GDP of China gets inflated due to the fact that the cost of a haircut in Beijing is less as compared to the cost in Toronto. China has accomplished the largest as well as the fastest industrial revolution that helped to lift hundreds of poor people out of poverty. References Gertz, Bill.The China Threat: How the People's Republic Targets America. Regnery Publishing, 2013. Horesh, Niv. "In Search of the China ModelHistoric Continuity vs. Imagined History in Yan Xuetongs Thought."China Report49.3 (2013): 337-355. Kickbusch, Ilona. "Global Health Governance Challenges 2016Are We Ready?."International Journal of Health Policy and Management5.6 (2016): 349. Lin, Yi-min. "The Connotation, Debate and the Prospect of'Beijing Consensus'." (2013).

Overview of Costco Company

This is considered as the largest warehouse chain company in the world. This is so basing on the volumes of sales that are carried out by the company in any given year. The company was founded in 1993 and has undergone several business processes such as mergers to become as successful as it is now. The company merged with Price Club Company to increase its customer base.Advertising We will write a custom essay sample on Overview of Costco Company specifically for you for only $16.05 $11/page Learn More It has slightly over 150,000 employees all over the world with about 100,000 based in the USA. The company has a substantive mission in which it aims at providing the customers with quality goods and services at the lowest price involving the control of inventory. The company is also guided by a specific code of ethics in which it focuses on caring for both members and employees, respecting the vendors, and rewarding the company’s shareholders. In o rder to remain ahead of its competition, Costco uses some of the best business processes in its supply chain management. The profitability of the company can be attributed to the fact that it has embraced mechanisms that minimize loses along the supply chain. Costco uses two methods in its operation to minimize costs. The first method is the vendor managed inventory in which the supplier has the responsibility to maintain the inventory levels thereby reducing the labor cost incurred by Costco. The other method involves ‘cross docking’ in which a large fraction of the inventory is kept in several centers that are used in distribution while the rest is kept in the Costco stores. In order to successfully beat other companies in the industry, Costco uses a pricing strategy that involves capping its markup of any given brand name by about 15 %. This is lower compared to other companies that do the sameby between 20 and 25%. In case of a private label the company does the mar kup by about 16%. The services offered to the customers are usually at prices that can be bargained. The company in its truck applies two systems: one which involves the transportation of goods from the supplier, then to the depots, then the warehouses and finally to the consumers; and the other which involves goods being transported from the supplier directly to the warehouses, then after that, to the consumers. The second mechanism does not involve goods passing through the company’s depots.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The vendor managed inventory that is used is managed by the applications at the ConnectionHub. The specific application suite used is the Drop-Ship Master. The suite is crucial to the company for it is used during the integration of new suppliers in the company’s system to enhance the making of quick orders as may be specified by Costco or the customer. Through this system, it is possible for a highly efficient supply management system to be maintained without necessarily getting involved in risk taking or inventory keeping. A single integration point is available at the ConnectionHub for use by Costco. Through this point, it is possible for the company to efficiently contact the suppliers. This quickens the rate at which the goods are moved from the supplier to the consumer and hence consumer satisfaction In conclusion, Costco has effectively developed into a serious company in the supply chain management business. The strategies it applies work successfully and it can be said that these strategies are responsible for the company’s best performance in the market. This essay on Overview of Costco Company was written and submitted by user Trystan Parsons to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

How to Answer the Hypothetical Interview Question

How to Answer the Hypothetical Interview Question Pop quiz, hotshot: It’s your first day on the job, and everything is going wrong. How do you fix it? If you get this kind of question during a job interview, it can be alarming, to say the least. It feels like the interviewer is giving you a direct challenge, and if you answer incorrectly, you shall not pass. But if you are asked to solve a hypothetical problem, don’t panic. There’s a method that will help you get through it. Here’s how you can answer the hypothetical interview question.DO take a few seconds to gather yourself.First instincts may get you through in bar trivia nights or emergency situations, but this is neither. You want to make sure you’re giving a reasoned, thoughtful response. The person is testing your problem solving skills and your thinking processes, so you want to make sure you’re showing those off.DON’T blurt out the first thing that comes to mind.This isn’t Jeopardy!, and you don’t get a bonus fo r being the first to buzz in. Again, the interviewer is watching you to see how you approach something, not just the end result.DO ask questions if you need to clarify.This can also buy you a little thinking-on-your-feet time.DON’T ramble or go off on tangents.This is a nervous habit that can be tough to break, and the best way to get around that tendency is to think about this ahead of time. Sure, it’s difficult to anticipate beforehand exactly what (if any) hypothetical situations the interviewer could use, so do some general prep.Look closely at the job description. Is it heavy on client service? If so, you might be asked to talk about how to handle a sticky situation with a client or stakeholder. Is the job focused around deadlines? You might have to field a question about what to do about potentially missing one of those deadlines. It’s unlikely that the interviewer will ask you something entirely unrelated to the job you’re seeking, so the descripti on is a good place to start for anticipating such a question.DO think about your own history.The hypothetical question is a cousin to the â€Å"tell me about a time you†¦Ã¢â‚¬  question. And that’s one you should already have in your pocket ahead of interview day. Have you-specific examples of things like problem solving, communication successes, or challenges you’ve faced down. If these are at all related to the hypothetical situation posed, you can adapt. If it’s very similar, you can say, â€Å"That’s actually like a situation I had at X Corp. Here’s what I did in that scenario†¦Ã¢â‚¬ DON’T feel pressured to give a definitive answer to the problem.Talk about the process of resolving: where you would start, who you would loop in, which steps you would take to arrive at a possible solution, and then what you would do to choose the best option. The interviewer isn’t asking you to solve the problem and achieve world peace right now, she wants to see how you would approach it.The hypothetical question can be a sticky point in an interview, but if you know what they’re looking for (process) and how to lay it out (clearly and calmly), you’ll be past it and back into more familiar territory in no time.

B Control to Essay Example

Comparative Sleep Study of Basic a/B Control to Essay Example Comparative Sleep Study of Basic a/B Control to Essay Comparative Sleep Study of Basic a/B Control to Essay Comparative sleep study of basic A/B control to Evaluate the alternate breathing method Alonzo Marroquin Jr. Abstract This paper explores several published articles that report on results from research conducted on a sleep study over a span of six days that comprised of normal conditions of sleep patterns and the alternate breathing method. Evaluate and suggest if there is any satisfactory evidence on both studies that validate the finding of quality aided sleep. From an investigative standpoint, the comparison of normal sleep and alternate nostril breathing prior to falling asleep can justify that quality both ways benefit sleeping at night. This study will provide a documented tracking on three days of normal sleep and three days of alternate nostril breathing prior to sleep. Described and analyzed cultural and ethical implications of natural vs. medical remedies for sleep, including some strengths and weaknesses. Analyze biological perspective to the claim of relevance that can support this technique. Covering the scientific perspective the process of research and which components this study including Eastern medicine versus Western medicine. This study will provide a thesis and a hypothesis and if there is any correlation to better quality sleep from alternate nostril breathing works as a natural sleep aid. Exam if there are any skeptical aspects during the scientific method. Comparative sleep study of basic A/B control to evaluate the alternate breathing method Sleeping is something we spend doing approximately one third of our human life cycle and can vary in quality from one night to another and have a tremendous impact on our daily performance when we awake the next morning by either having a lousy day or having a productive day. Some 70 million people in the United States have a sleep problem. About 40 million adults suffer from a chronic sleep disorder; an additional 20 – 30 million have intermittent sleep-related problems (Berman, 2011). † Many people have difficulty with sleep and don’t give sleeping a second thought as to why they might only slept for a few hours, and complaining about having problems throughout the whole day, and not cognizant of a sleeping disorder or medical problems directly related from sleeping. Today, there are many variables that can affect us such as faster paced lifestyles, more nightshift workers, and seems to not be enough hours in the day to accomplish many tasks so we sacrifice valuable sleep. Conducting a comparative sleep study to evaluate normal and alternate breathing method to see which is more effective from a biological perspective, the cultural and ethical implications of natural versus medical remedies for sleep, the scientific perspective that some people might be skeptical, and provide personal data from sleep comparison. Sleep study results The first three nights of using no sleep aids prior to going to sleep during the normal phase was very easy for me since I work a night shift and go to sleep within 15-20 minutes when I arrive home in the early a. m. My routine is simple brush teeth, change clothes, drink a glass of water, and lock all the doors to the house before getting into bed. I easily fall asleep each night within five minutes of lying in the bed. Thirty years ago, I took a course called Silva mind control which taught me how to understand and control my body, breathing, and to go into a pattern of deep relaxation within minutes and have been successful ever since. I still wake up after five hours to go to the restroom and then return to bed until I wake up each morning at 10:30 – 10:45 a. m. My sleep pattern is very consistent and I averaged approximately 7 ? hours of sleep a night. My overall rate of restfulness score was 9. 5 During the Alternate breathing phase, I did my normal routine until I got into bed, I started the breathing exercises for 10 times then laid for a few minutes to evaluate what had transpired. I felt that my breathing rate had slowed down somewhat after the second day and I seemed to be calmer before actually falling asleep. I still wake up after five hours to go to the restroom and then return to bed until I wake up each morning at 10:30 – 10:45 a. m. My sleep pattern is very consistent and I averaged approximately 7 ? hours of sleep a night. My overall rate of restfulness score was 9. 5 The difference between the two conditions of normal versus alternative nostril breathing were insignificant but I did li ke the idea of being a little more calm with the alternate breathing prior to falling asleep. The hypothesis of the alternative nostril breathing does substantiate as a natural sleep aid was not supported through this study. I believe my mediation method is more effective than the alternate breathing method overall. Biological Perspective From a biological perspective, alternate breathing method can be a viable method towards a natural sleep aid for some people and if used on a long term basis and reduce breathing rate and the effects on the behavior. The nervous system, the brain, respiratory system, and the immune system but ultimately all organs interconnected. These claims make a lot of sense biologically since this directly has a grip on our behavior if we get or don’t get enough sleep or quality sleep. Sleep isn’t merely a time when your body and brain shut off. While you rest, your brain stays busy, overseeing a wide variety of biological maintenance tasks that keep you running in top condition and prepare you for the day ahead. â€Å"Darwin – His theory of natural selection published in his book â€Å"The Origin of Species† (1859) was a major influence on the biological perspective. Darwin was advocating not only the inheritance of characteristics, but also an evolutionary link between humans and all other species. Even though, his theory caused much controversy, it laid the basis for the study of hereditary influences on behavior (Fuller et al, n. . ). † This method would work biologically from an empirical studies standpoint. Many books and studies over the past 140 years and provided evidence to support this from Freud, Erikson, Levinson, and Piaget. Cultural and Ethical Implications Most people need about seven to eight hours of sleep each night an d the lack of sleep can cause problems like an increases risk of hypertension and heart disease, and lowers the immune system, irritability and moodiness, and have the person potentially susceptible the flu and colds. Natural remedies for improving sleep far outweigh other methods because it carries the most benefits that would be beneficial to your body. Several ideas to name a few are proper diet, herbal medicines, herbal teas, relaxation techniques, exercise, aromatherapy, music, acupuncture, and the possibilities are endless. Drinking teas and adding honey is a nice touch that contains antioxidants for better health and to calm the mind and body and is a great regiment to do before going to sleep. Relaxation techniques have a variety of methods such as yoga, progressive muscle relaxation, visualization. Yoga combines deep breathing, meditation, and stretching. A Harvard study found that daily yoga for eight weeks improved total sleep time, the time to fall asleep, and if youve never tried yoga before, not to worry (Wong, 2011). Medical remedies for sleep would be considered a practical solution for short term use only; however, they often make the problem worse over longer periods of time. Taking these medicines for longer periods may develop an addiction if not used correctly. The strengths of this are and some the weaknesses can vary in range from dizziness, groggy, lack of coordination, forgetfulness, constipation, urinary retention, blurred vision, and dry mouth and throat. Some chemical can have an adverse reaction in the body in not taken properly or consult a physician. The main concept is to find the root cause of the insomnia and not momentary Band-Aid the situation. Cultural implications of natural and medical remedies can be ascertained by a belief system of the person treating or helping to fix the sleep situation because we now live in a multicultural society in America. Some concerns including health professional and family values or trying to impose new ideas can have an impact on current society values of a person and can take decades to reverse the change. Ethical implications of medical remedies can have a more serious consequences is not dealt with properly such getting addicted to a drug and having more problems to treat besides the insomnia. The natural approach is the first measure unless not corrected, and then professional help should be sought. Scientific Perspective The scientific method is based on Empirical or measurable evidence and consists of the following systematic observation, measurement, and experiment, and the formulation, testing, and the revising the hypothesis. See below, diagram 1. The primary function is to inquiry of the knowledge to speak for itself, and support the theory confirmed and challenged. Hypotheses are explanations of designed experimental studies. The scientific method is following the steps to replicate the process to prove the validity of the hypothesis with little or no bias. Scientific methods are used in various studies such as experimental research involving rigorous esting data and generating some statistically data. The skepticism from this technique can be part of problem because of the biases from external sources or ethical considerations. Potential objective issues such as Western medicine versus Eastern medicine can have very diverse philosophies that have some cultural drawbacks when looking or approac hing a problem. Eastern medicine belief is a balance between mind, body, and spirit. Primary focuses on prevention and management of chronic illness, and the recognition of the importance of lifestyle and the mind/body connection. Western medicine belief is health is the absence of pain, symptoms, and physical or mental defects. Both medicines offer many benefits, however the approach or the ideology may differ and the end result is the patient’s well-being. â€Å"In the Western world we are required to scientifically test and prove the efficacy of the treatments prescribed to patients. Extensive testing and laborious research is done in phases and then presented to the FDA for approvals before patients can be prescribed new and innovative treatment, testing and imaging options. Eastern medicine is not as regulated and therefore not scientifically proven and because it is less understood, it is typically relegated to a voodoo status† (Pavlov, 2010). [pic] References Berman MD, M. (2011, March 8). Its National Sleep Awareness Week! MedPage Today. Retrieved July 24, 2012, from medpagetoday. com/Blogs/CelebrityDiagnosis/25223 Danucalov, M. , Simoes, R. , Kozasa, E. , Leite, J. (2008). Cardiorespiratory and Metabolic Changes during Yoga Sessions: The Effects of Respiratory Exercises and Meditation Practices. Applied Psychophysiology Biofeedback, 33(2), 77-81. oi:10. 1007/s10484-008-9053-2 Fuller, T. , Perez, G. , Espinosa, V. (n. d. ). The Biological Perspective. International Counselor. org. Retrieved July 21, 2012, from internationalcounselor. org/Psych/Biological/biological_review%20notes. htm Fogarty, Carole. 12 Great Reasons To Start Alternate Nostril Breathing:. Rejuvenation Lounge. The Living Lounge, 2009. Web. 21 July 2012. http://thehealthyl ivinglounge. com/2009/06/16/12-great-reasons-to-start-alternate-nostril-breathing-today/ Pavlov, M. D. , Helene. The Voodoo Eastern Medicine Vs. The Tested (And FDA Approved) Western Medicine. The Huffington Post. TheHuffingtonPost. com, 14 Jan. 2010. Web. 29 July 2012. huffingtonpost. com/helene-pavlov/the-voodoo-eastern-medici_b_419873. htm Raghuraj, P. P. , Telles, S. (2008). Immediate Effect of Specific Nostril Manipulating Yoga Breathing Practices on Autonomic and Respiratory Variables. Applied Psychophysiology Biofeedback, 33(2), 65-75. doi:10. 1007/s10484-008-9055-0 Wong, C. (2011, October 5). Sleep Aids. About. com Alternative Medicine. Retrieved July 26, 2012, from http://altmedicine. about. com/cs/conditionsitoq/a/Insomnia. htm

Strategic Marketing Plan Research Paper Example | Topics and Well Written Essays - 1000 words

Strategic Marketing Plan - Research Paper Example Air Asia is currently going through the preliminary merger processes with Malaysian Airlines and Air Asia X, as the business attempts to diversify its competitive advantages. Air Asia X is currently a low-performing carrier in its operating market and the intent of this merger is to consolidate technological and maintenance expertise to achieve short-run cost savings synergies. The Malaysian scenario, in its early stages, is a strategic alliance which will be providing Air Asia with shared resources, including staff and fleet, that will expand its brand presence in new markets for a new customer base that is intended to ultimately be a full-fledged merger with this competitor. The synergies achieved through the Air Asia X and Malaysian Airlines merger should save the firm 165 million Euros by consolidating maintenance (Mukim, 10). SITUATION ANALYSIS Air Asia, the world’s lowest cost airline company, is currently operating in an oligopolistic market. This is one that is charact erized by the presence of few firms and where there is heavy reliance on branding and promotion to sustain competitive advantage. ... Furthermore, since 2001, Air Asia has found considerable cost savings and competitive analysis in its market by offering no frills, low cost dynamic pricing structures that provide customers with low ticket prices and is modeled against a lean philosophy of supply and labor. However, in recent years, market entry barriers have been breaking down which is providing more competitive risks for new companies that are modeling their business models against a low-cost, no frills concept. Feng Chia University (2010) describes one of Porter’s Five Forces as the potential risks of high bargaining power of suppliers. In the case of Air Asia, Boeing company, its main supplier of airline fleet power, has very low switching costs due to the oligopoly and can therefore provide high prices for procurement and determine deadlines with Air Asia having little influence or authority in this process. This leads to high prices in the supply chain for fleet procurement. MARKETING STRATEGIES Post-me rger, Air Asia needs to alter its promotional philosophy in order to become more competitive. It will now have shared resources with Air Asia X and Malaysia, thus providing more advertising expertise and resources to ensure successful delivery in this capital investment. Currently, Air Asia does not promote its strong organizational culture in any of its marketing, an opportunity for improved visibility and connection with consumers at the psychographic level. To investors, cultural issues are a very attractive benefit within a company as it leads to human capital advantages and ultimately competitive advantages (or even comparative advantages) in key profitable markets (Very, Lubatkin, Calori and Veiga, 167). The business should model new