Monday, May 25, 2020
The Personal Effects Of Plastic Surgery - 1210 Words
The Personal Effects of Plastic Surgery Plastic surgery dates back to somewhere around 2000 B.C. and has only advanced since that time. Today people all over the world get these procedures done for many reasons. Some reasoning behind individuals getting plastic surgery is to fix a birth defect, deformability, or for cosmetic purposes. In todayââ¬â¢s society, getting plastic surgery for cosmetics purposes is very popular but with that comes many negative comments or thoughts towards that person getting these surgeries. Cosmetic surgery impact not just the person receiving it but everyone that sees those new features or changes. In the world we now live in I think body image is a big factor in many peopleââ¬â¢s lives. A lot of people do not always feel comfortable in their own skin because of the different models and actresses or actors seen on television. I think when we see those different people on television or on the internet, we think thatââ¬â¢s how we should be able to look, this can make people have negative thoughts about their own body. In all reality, most of those people we see on television, magazines and social networks; almost all of those people have had some sort of plastic surgery to change their appearance. While these people change themselves they can send thousands of dollars on just one procedure. When someone has had over ten procedure done to themselves that dollar amount really starts to add up and thatââ¬â¢s just of the negative effects of getting plastic surgery.Show MoreRelatedEssay about The Good, Bad, and the Ugly of Plastic Surgery548 Words à |à 3 PagesPlastic surgery is more popular than ever. According to the British Association of Aesthetic Plastic Surgeons (BAAPS), 43,172 plastic surgery procedures in the UK were carried out in 2012. In general, individuals consider plastic surgery to improve physical features. However, before opting for something as drastic as plastic surgery, people should calculate the pros and cons of it to accurately assess the ri sks and benefits. Plastic surgery, when performed by an expert surgeon for the right reasonsRead MoreWhat Makes Plastic Surgery?1159 Words à |à 5 PagesMaybe They were Born with it, Maybe it is Cosmetic Surgery Humans are social animals by nature. There is an ever-present urge to assimilate into society for person gain or comfort regardless of a personââ¬â¢s place of birth. Through personal observations, in both the Western and Eastern cultures, the region a person is brought up does not definitively matter when it concerns physical insecurities or how someone goes about remodeling themselves. Some go about change through adapting their dietary habitsRead MoreCosmetic Surgery : The Plastic Surgery Capital Of The World893 Words à |à 4 PagesMany people know that South Korea is known as the plastic surgery capital of the world. Plastic surgery was once a major taboo in Korea, where those who have gotten it done would be looked down upon on by family and friends, but now the pursuit of perfection has made cosmetic surgery much more popular and open to the public. About one in five women in Korea would have some kind of plastic surgery done, and many neighborhoods and subway stations are lined with advertisements and billboards to promoteRead MoreEssay on Plasic Surgery554 Words à |à 3 Pages Nature of Plastic Surgery A nip here, a tuck there and now science is making it easier to change the appearance of oneââ¬â¢s self. Itââ¬â¢s called plastic surgery and now more than ever people are taking part in these risky surgical producers. Not only are there obvious risks taken on oneââ¬â¢s self when the decision is made but risks are also taken when it comes to the impact on family, friends, and the doctors performing these dangerous acts. The risks associated with plastic surgery makes this procedureRead MorePlastic Surgery And Its Body / Appearance1145 Words à |à 5 Pagespinion Paper Plastic Surgery to Enhance Oneââ¬â¢s Body/Appearance A person may enhance oneââ¬â¢s appearance in a number of ways. Methods such as make up and plastic surgeries are the most common ways to alter a personââ¬â¢s look. However society is very hypocritical of plastic surgery and considers it to be immoral or scandalous. People may disapprove of plastic surgery because of claims that it is done for vanity, the drastic, irreversible effects it may do to the body, and how dangerous and risky theRead MoreTaking a Look at Plastic Surgery1180 Words à |à 5 Pages Plastic surgery is something the Western society is very familiar with. Billions of dollars are spent every year on these types of procedures The oldest type of plastic surgery is reconstructive, it developed out of need to treat wounded soldiers during wartimes and help them recover after. This type of plastic surgery is used to rebuild severely fractured bones, skin grafting, and implanting prosthetics. Plastic surgery was then introduced to treat birth defects like clef lip, and remove skinRead MoreWhat Are The Risks Of Plastic Surgery?1077 Words à |à 5 PagesRISKS OF PLASTIC SURGERY? Doctors say that when someone is over weight and they need to find a way to lose the fat, or die. Most doctors will say that if you can, take a little bit of time to exercise at least thirty minutes a day to improve on losing the fat. What do they do if exercising is too much to handle? Now, the doctors are going for looks instead, using plastic surgery to get rid of both fat and extra skin that is just hanging on the body or building up too fast to get rid of. Plastic SurgeryRead MoreHumans Are Social Animals By Nature1680 Words à |à 7 PagesHumans are social animals by nature. There is an ever-present urge to assimilate into society for personal gain or comfort regardless of a personââ¬â¢s place of birth. Through personal observations, in both the Western and Eastern cultures, the region an individual is raised in does not definitively matter when it concerns physical insecurities or how someone goes about remodeling themselves. Some go about change through adapting their di etary habits and fitness regimes to achieve their ideal body, butRead MoreThe Effects Of Plastic Surgery On Human Body950 Words à |à 4 Pagesexercise at least thirty minutes a day to improve on losing the fat. What do they do if exercising is too much to handle? Now, the doctors are going for looks instead, using plastic surgery to get rid of both fat and extra skin that is just hanging on the body. Plastic Surgery enhances the human body but leaves problems when the surgery is finished. Fat is in the facial tissue and is in tacked at first, until one becomes older to where the tissue accumulates to fat and settles in the personââ¬â¢s jawlineRead MoreThe Effects of Cosmetic Surgery1593 Words à |à 7 Pagesthat a person considering having a procedure should know. Cosmetic surgery has been practiced for many years however, it is dangerous and many people face addiction. Before having a cosmetic procedure it is important to know all the facts. Cosmetic surgery being so popular, many people are not aware that there are two types of plastic surgery: Cosmetic plastic surgery and Reconstructive plastic surgery. Cosmetic surgery is the improvement of a personââ¬â¢s natural features on a purely aesthetic
Thursday, May 14, 2020
Turning Point in History for Vietnam Essay - 953 Words
The turning point in history for Vietnam all began in the year 1954 during the Geneva Conference, which took place in Geneva, Switzerland. The Geneva Accords both put an end to the Indochina War and began the divide of the Vietnam territory. The Geneva Accord was an obligatory agreement stating Vietnam was to be separated into two distinct territories divided by a line of segregation at the 17th parallel. Vietnam was now separated into North and South Vietnam, the communist north and the anti-communist south. Ho Chi Minh controlled North Vietnam, better known as the Democrat Republic of Vietnam, with its capital in Hanoi. Whereas in South Vietnam, better known as the Republic of Vietnam with itââ¬â¢s capital in Saigon, the south Vietnamese wasâ⬠¦show more contentâ⬠¦He uses this captivating charm to achieve an emotional influence on his listeners, communally and nationally. ââ¬Å"He was universally called Uncle Ho, a sobriquet also used in the North Vietnamese press. Befor e the constraint of war restricted him to official duties, Ho regularly visited villages and towns. Simply clothed, he was especially fond of dropping into schools and chatting with the childrenâ⬠(Whitman, 1969). He demonstrated the ideal of a clear-cut, humble, and zealous mature man who incorporates his wisdom in commanding the attention of his followers. He was relevant among them. His main objective was to gain independence for Vietnam no matter the sacrifice. As a communist, Minh founded the French Communist Party in 1930 (Moss, 2010). Ho Chi Minh was a passionate democrat who shares the certainty that the desire of the people must always be provided and permitted to triumph. ). ââ¬Å"Ho Chi Minh was by far the best known Vietnamese leader. His leadership of the struggle to set free Vietnam from French colonialism had earned him massive prestige and a popular following among the rural masses who comprised 85 percent of the Vietnamese population (Moss, 2010 p. 83).â⬠ââ¬Å"His leadership skills were personable and this aided in his quest to employ communism in his country. Minh visited many countries and educated himself on the communist rule of those countries. Ho Chi Minh and the other Vietminh leaders were committed to unifying Vietnam under theirShow MoreRelatedTurning point of the Cold War and JKF Assassination996 Words à |à 4 Pagesï » ¿ Turning point of the Cold War and JKF Assassination The assassination of President Kennedy was the turning point in history as many felt he and his family was American royalty, he had the ability to reach Americans through his speeches, as it helped Americans through some stressful times in cold war history, he was a catalyst in allowing Americans to be part of history from the first walk on the moon and the equality of all human rights in the United States. One of his mostRead MoreBuddhist Crisis773 Words à |à 4 PagesThe Buddhist Crisis as a Turning Point in the Vietnam War Anonymous March 24, 2013 There were several events during the Vietnam War that can be considered ââ¬Å"turning pointsâ⬠, which can be described as the occurrence of an event that changed the course of history. One such event was the Buddhist crisis in 1963. The Buddhists of South Vietnam had experienced decades of religious persecution during French colonialism that continued with the Catholic government, which was backed byRead MoreJohn F Kennedys Assassination as the Turning Point of the Vietnam War631 Words à |à 3 PagesRunning Head: The Turning Point The Turning Point The Turning Point: I have chosen the assassination of John Fitzgerald Kennedy as it proved to be a real turning point in the history of Vietnam. Kennedy, who had initially delivered 400 special advisors to Vietnam in order to train the Vietnamese soldiers against counter-insurgence, was eliminated in Dallas (Texas) on 26th November 1963. The events preceding the turning point: As mentioned earlier, J. F. Kennedy was providing the VietnameseRead MorePost World War II: Effects and Changes in America1524 Words à |à 6 Pageson the behaviours. WWII played a major role in building turning points during different periods. Before WWII, African Americans were not offered equal rights in the community. It was considered an impossible thing that African could ever do a white collar or even a blue collar job. However, soon after the WWII, there came a turning point in the lives of African American with the Civil Rights Act in 1964. Civil Rights Act 1964 Turning Point in the Lives of African American The African American madeRead More1968 Was a Turning Point for the United States. Assess the Validity of This Statement652 Words à |à 3 Pagesgoing through many important and crucial events. From the Vietnam War to national politics, and even civil rights, our country was changing a lot. In particular, the year 1968, was when our country went through a major turning point, especially when you take in consideration the major events that involved the Vietnam War and the civil rights movement such as the ââ¬Å"Tet Offenseâ⬠, violent protests, and the Civil Rights Act being passed. The Vietnam War is still a very controversial subject to this dayRead MoreThe Buddha Riot: A Turning Point in Vietnams History1258 Words à |à 6 PagesA Turning point signifies a change in the past that has a great impact on the lives of people or an individual. The 1963, Buddha Riot is considered as a turning point in Vietnam history, it impacted the lives of Vietnamese people forever. It also captures the attention of millions of people globally and locally. There are many minor events that occurred in history that did not significantly affect individualââ¬â¢s lives like how the Buddhaââ¬â¢s Riot printed the hearts of the Vietnamese people. HoweverRead MoreMajor Historical Turning Points in Americas Current Society1650 Words à |à 7 PagesMajor Historical Turning Points in Americas Current Society Name Institution Date Major Historical Turning Points in Americas Current Society Two greatest historical turning points in the World War II through 1970s Many historical events happened in the II world war as rescored in the 1970s. One of the major happenings was the Kent State shootings that happened in May 4, 1970. Ohio National Guardsmen were on duty as they guarded students who were on a strike in Kent state college. One ofRead MorePresident Lyndon B. Johnson1227 Words à |à 5 PagesAmericaââ¬â¢s effort to secure a genuine victory in Vietnam was severely hindered by the Tet Offensive. This critical turning point had a tremendous impact on the publicââ¬â¢s support for the war and the way the media reported the war to the American people. As a result, President Lyndon B. Johnson decided not to run for reelection, seeing that he would struggle to even keep his partyââ¬â¢s nomination. Considered one of the worst wars fought in American history, the Vietnam War created many controversies and casualties:Read MoreThe Great Downfall During The First Indochina War1033 Words à |à 5 PagesChi Minh who hoped to draw similar parallels between the United States history and Vietnam, therefore hoping to encourage the Americanââ¬â¢s to back the Vietnamese revolution. Most importantly Ho Chi Minh hoped the United States, who was emerging as the dominant power after World War II, would stop any French efforts to reclaim Vietnam. Over time each administration in office in America have had to make decisions about Vietnam according to calculations based on strategic, economic, ideological orRead MoreEssay on Vietnam and the Indochina Wars916 Words à |à 4 PagesThe South East Asian country Vietnam became a Cold War battleground for the Second Indochina war which involved both the US and Russiaââ¬â¢s interests. Once again it was the Capitalist struggle against Communism. The Vietnam War was a direct result of the USSRââ¬â¢s and Chinaââ¬â¢s communist presence and pressure. America feared a chain reaction was occurring among the other Asian countries that made them change to communism one by one. America wanted to prevent this from occurring and that is why they were
Wednesday, May 6, 2020
Education and Social Welfare Personal Reflections
Social policy mainly refers to procedures, principles, and regulations that affect the living conditions of individuals.Social Welfare has changed as the country has developed and the wants and needs of people and families have become more diverse. Social Policy will never fully meet every need of every individual or family, which is why there are reforms to the current welfare programs; so that the highest amount of people can be helped. Current programs such as TANF, and HUD have always been around. They may not have always been called these things. The way I see it back in the day when they would take children to the ââ¬Å"poor farmsâ⬠was just another time of assistance. They then were trying to teach them life skills so that they could better provide for themselves and their families, and make society an equal that had work ethic. Some changes attempted to help the poor move to work other than continuing to need aid. I believe that there are many issues for social policy. First, I would have to say that an issue I feel is pressing would be meeting basic human needs. Individuals who are unable to work, whose wages are scarce, or for people who jobs are not available for; have the right to an income or even services adequate to meet their basic needs. This would include food, shelter and access to health care. With leading the nation, I would set standards and guidelines for social welfare programs and I would have chief responsibility for funding programs aimed to help meetShow MoreRelatedThe Nasw Stands For The National Association Of Social1057 Words à |à 5 PagesAssociation of Social Workers. The NASW has made a code of ethics for all social workers to follow. The mission of practicing social workers is social justice for everyone, service to anyone in need, treating everyone with dignity and recognize their worth, understand the importance of human relationships, integrity in everything weà ¢â¬â¢re involved in, and competence in the field. The NASW code of ethics has 6 purposes for social workers. 1. The code of ethics identifies core values for social workers 2Read MoreEssay about Federal Welfare Reform1651 Words à |à 7 PagesFederal Welfare Reform: A Critical Perspective Abstract: This project will examine ââ¬Å"welfare reform,â⬠which was signified by the signing of the Personal Responsibility and Work Opportunity Act (PRWOA) in 1996. PRWOA replaced the original welfare act of 1935, titled Aid to Dependent Children (later changed to Aid to Families with Dependent Children), with the program Temporary Assistance to needy Families (TANF). Under PRWOA, TANF was instated as a system of block grants allocated to statesRead MoreEssay On Community Service Learning1510 Words à |à 7 Pagespeoples, through this process (Assembly of First Nations, 2017a). My placement fell into the Social Development secretariat, which works on such topics as early learning and child care, First Nations child and family services, youth, poverty reduction, income assistance and assisted living, and family violence prevention. These files are important to the wellbeing of First Nations peoples across Canada, and the Social Development secretariat is an active advocate for the rights of First Nations on theseRead MorePoverty Is A Growing Problem Around The World With Millions Of People1267 Words à |à 6 Pagespeople lacking the basic elements necessary for stable living and Hamilton is no exception. Nearly one fifth of Hamiltonians live below the national poverty line (Social Planning Research Council, 2012). Moreover, one third of all private housings are r entals (or tenant housings), and seven percent of residents live in derelict housing (Social Planning Research Council, 2012). This abundance of poverty is structurally maintained through the results of capitalism, the existence of classism, and theRead MoreSummary Of Race Racism And Darwinism987 Words à |à 4 PagesReflection #10 Summary of readings In the reading, Race, Racism, and Darwinism, the author William H. Jeynes argues that Darwinism is one of the main contributors forming the racist nature of the United States. Those same ideas then bleed into the perceptions people have towards people of color. Jeynes shows us how Darwinism is responsible for much of the institutional racism that has been carried out through centuries and has been justified. Darwinist believed that ââ¬Å"survival of the fittestâ⬠didRead MorePersonal Ethics974 Words à |à 4 PagesPersonal ethics What personal, cultural, and spiritual values contribute to your worldview and philosophy of nursing? How do these values shape or influence your nursing practice? Ethics and values form the basis of nursing. Nurses provide nursing care by preventing illness, reducing suffering and promoting restoration of health in individuals, families, societies and communities. Nursing involves technical skills and abilities, duty and service to others with compassion and efficient decision-makingRead MoreIntroduction. According To The Nasw Code Of Ethics For1228 Words à |à 5 Pagesthe NASW Code of Ethics for licensed Social Workers, Social Work is clarified as the attention to environmental forces, which creates, contributes, and addresses problems in living, among individuals, families, groups, organizations, and communities, with a goal of reducing discrimination, oppression, poverty, and other forms of social injustice (NASW, 2008). It is discomforting to think of a world alleviated from the security upheld by the profession of Social Work, with it being an increasinglyRead More Nursing Ethics Essay838 Words à |à 4 Pageshelping relationship and the implementation and evaluation of therapeutic processes. Therapeutic process includes health promotion, education, counseling, nursing interventions and empowerment of individuals, families or groups. It helps individuals make choices in regards to their health care. à à à à à Nurses are independent moral agents and sometimes they have a personal moral conflicts that makes them uncomfortable with participating in certain procedures. Nurses have a moral obligation to the professionRead MoreTeaching Profession1679 Words à |à 7 PagesKCFAPI which provides that some surplus funds of the Association would be allocated to said Foundation which will carry out religious, educational, social relief, war relief, public relief or any charitable work. â⬠¨Ã¢â¬ ¨The purposes of the Foundation as amended in 1975 are: à 1. To undertake any public and/or private charitable, relief, educational, social welfare, cultural and scientific activities and/or researches and the results of such researches shall be available to the public on a non-discriminatoryRead MoreRole Of The Social Care Professional1665 Words à |à 7 PagesThe Role of the Social Care Professional Task 1 AC 1.1 AC1.2 250 words Anaylse the role of the social worker and the differences between different professionals and non-professionals involved (multi-disciplinary team) 1.1 ââ¬â understand the role of the social care professional ââ¬â analyse the role of a social care professional in social work/community 1.2 ââ¬â understand the professional qualities and values needed by a social care professional ââ¬â anaylse the main differences between this role and
Tuesday, May 5, 2020
Marketing Communication
Questions: 1. Choose an organization. Write a proposal for the creation of tools and techniques that are suitable within a divergent media environment in relation to the chosen organization. 2. Create a proposal for a customer-centric app for an imaginary organization. Explain how the features of this app are customer-centric. Where possible, collaborate with an expert to verify the viability of the features. 3. An organization wants to develop marketing communications in order to promote the launch of a new product with the aim of making as many sales as possible, as well as having the opportunity to gather customer feedback on the new item. Describe your recommendation for a tool/technique that is fit for this purpose. 4. Choose an organization. This may be a well-known or one where you are a client. Make a proposal for a cross-sector marketing communications solutions for this organization. (15) 5. Describe a channel that is highly effective in empowering customers and responding rapidly to customer perspectives. 6. What is your organizations policy/procedure/protocol for maintaining contact with business networks and clients? Answers: 1. The fictional organization I chose is called Deepdipo Technologies. The Company sells electronics which includes smart phones, tablets and personal computers to customers. There are many manufacturers of these products. The products have also gained a wide acceptance by consumers. The customers however need to know the differences between them before purchasing. The divergent media environment would be the best solution for this purpose. The tools and techniques that I propose for the print media are magazines and newspapers. Television and radio would be best for the broadcast media. For electronic media, I would propose videodisks, videotapes, web-pages and CD-ROMs (Mohr and Nevin, 2010). Billboards would be the best media for the display media. These tools and techniques suits the divergent media for the sales of electronics. Once a new electronic has been manufactured billboards would be the best for the display media. Unlike the other types of media, billboards would provide the image of the device from all angles. This will help appeal to the eyes of the intended audience and potential customers. The radio and television provide the best broadcast media as the introduction of new products will reach a wide number of people. Unlike the display media, broadcast media gives the marketer the chance to explain more about the products (Tome and Snoj, 2014). Deepdipo Technologies will use this opportunity to explain to the potential customers why they should purchase their new product and avoid the other products within the market. Web-pages would be important in reaching for generation x and the millennials who are well-known to spend their time in the internet. The websites would provide them with all the information including the images, specs and more explanation about the new devices. My imaginary organization is a taxicab organization. The main task of the organization is to provide transportation to customers using their cabs. Most taxicab organizations have wide areas where they park their cabs and wait for customers to make calls to be picked from certain locations. Other customers wait for any cab that may pass by to request for transport. For those who request cabs by calling the taxicab firms, the organizations send drivers who are in the parking lot to serve those customers. A lot of time is wasted in such a processes since the customers have to wait for the cab without the knowledge of its exact location. In order to make this easier for the customers, I would propose an app that shows the cabs that are on the move. The proposed app would help indicate the cab that is nearby. The customer, the firm management and the drivers will have access to the proposed app. This app will should operate on a majority of phones and on the personal computers in order to increase convenience. From the view of the cabs on the map, the customer can request the driver nearby to pick them. Once the request is made, the driver is immediately notified. If in case the driver is engaged, he can inform the customer to look for another cab. In order to make improvements on the app, when the driver is transporting a customer, he/she clicks on a button that removes him/her temporarily from the map. Once the customer is dropped in their appropriate locations, the driver can then click on a button to place them back on the map. The features of this app are customer-centric because the customer is the one that mainly engages the app. In addition, the app allows the customer not to waste a lot of time waiting for a cab that they are not sure of its location. Also, instead of the customer dealing with individuals at the organization, he/she is able to directly contact the drivers. The ability of the app to only indicate drivers who are not engaged makes it easier for the customer to pick the right driver instantly. 2. A new product does not have any established customers. In this case, everyone is a potential customer for the product. Non-personal communication would be the best marketing communication that that would reach a wide audience. This type of marketing communication does not require the marketing individuals to be in contact with the potential customers, meaning that not many marketers would be required to be on the field. Non-personal marketing communication includes media, events, sales promotions and publicity (Mohr and Nevin, 2010). The organization should use media in order to make most sales. The media should include: magazines and newspapers for print media; television, radio and telephone for broadcast media; wireless, webpages, videotapes, audiotapes for electronic media; and signs, posters and billboards for display media also. Using media, the organization will have the chance to describe and showcase the new product. Images of the new product will be well displayed on the media. The size, color and shape of the product on the media will help create a visual in the minds of the potential customers. Media also provides the opportunity for the marketers to include explanation about the product and appealing messages that would catch the attention of the customers. These messages may be in form of texts or audios. The display and messages in the media will appeal to the customers to purchase the new product. Conferences, sales promotions and events creates the opportunity for the organization and the customers to meet and interact. Media will enable the organization make as many sales as possible whereas conferences, sales promotions and events will provide the opportunity for the organization to collect feedback. 3. Our organization constantly requires different items that require to be supplied. For any items required, our organization contacts the supplies firm in order to get the items with the best market prices. This makes our organization a client to the supplies firm. Basically, our organization is part of the market for the supplies firm. The cross-sector marketing communications solutions that I would propose for the supplies firm would be one that is best for them to communicate with the market. For the supplies firm, I would propose direct marketing. According to Lund and Marinova (2014), direct marketing communication can be in a variety of formats including direct e-marketing, telemarketing, postal mail and point-of-sale (POS) interactions. With direct marketing, the marketer has to directly interact with the client. Interaction can be by voice or face-to-face. Since the supplies firm makes it possible for the client to get anything they require at a fair price, their clients are unlimited because every organization is a potential client. Direct marketing suits this type of organization because products or supplies required can be sourced from different firms and it is the responsibility of the supplies firm to convince the clients why particular sources are better than the others. E-marketing, telemarketing, postal mail and point-of-sale (POS) interactions avails the organization to its client and both can come to an agreement. This proposal has the benefits that the supplies firm meets its clients and the potential clients so as to answer any questions that the clients may have. For instance, a client may want to know what options exist for the items that they require and the differences between the items. Direct marketing would also enhance the partnership between the supplies firm and its clients. Contrary to direct marketing, in the other forms of marketing communication solutions, either party can request for attention from the other and face a disappointment due to failure of a reply. 4. Nonpersonal and personal communication channels have many sub-channels within them. Personal communication channel is described as the communication between persons, but the massage emanates from a specific person. Personal communication can be face-to-face, over telephone, person to audience or through couriers, post, mobile messages or emails. Personal communication does not always empower customers and respond to their perspectives because the persons may not always be available. Nonpersonal communication channel is highly effective in empowering customers and responding rapidly to their perspectives. According to Michman and Harris (2007), nonpersonal channel includes events, atmospheres and media. Media includes broadcast media, print media, display media and electronic media. Events are the occurrences that are designed to communicate to the target audiences and includes conferences, ceremonies and sponsorship events where target audiences are met. The atmosphere is what the companies create within the environments of their offices. Nonpersonal communication highly empowers customers because firms ensure that the message they include in the channels appeal to their needs. The organization of events ensures that customers perspectives are rapidly responded to. According to Michman and Harris (2007), nonpersonal communication channel, especially experiences and events have seen organizations grow since the rapidly respond to customers perspectives. Companies build images of their brands by creating and sponsoring events. Mohr and Nevin, (2010) point out some of the companies that have largely progressed by sponsored events: Visa actively sponsors Olympics; Perrier is a sponsor of most events including sports; Harley-Davidson is a sponsor of the motorcycles rallies that take place annually; and IBM and ATT sponsors art exhibitions and symphony performances. Such sponsored events are part of the non-personal communication channels that rapidly respond to the perspective of customers. Apart from creating events, all the other forms of media capture the attention of the customer instantly. 5. Our organization makes every effort to maintain contact with clients and business networks. The firm has created the culture of making every staff and new employees believe that clients and business networks are the most important things for the success of its businesses. Due to this culture, the policy in our organization is that every client should be treated individually and well. In order to maintain contact, the organization requires every staff to: keep clients informed by making regular communications to update them; be the clients useful resource by providing any information that seems useful to them; be open and honest to clients by avoiding manipulations and cons; meet the agreed deadlines at all times; and to have a partnership vision. Good partnership between the clients and the organizations staff ensures that business networks are maintained. The organization believes that communication is the most essential thing in the life of every individual and not least in business relations and our work. The manager insists that there is a large variety of ways in which one can be in contact with clients. When budgeting, the organization ensures that it allocates a good amount to everything to do with communication. Some of the ways the staff are supposed to keep in touch with the clients includes use of mails, phone calls, social media and even paper mails. It is the duty of the staff to note the most comfortable means of communicating with specific clients. It is also essential that members of the organization make themselves available as possible such that enquiries are promptly responded to. During communication, we are urged to always be open and honest so as to maintain the clients. Communication also helps to create business networks. It is the duty of every employee to create a good relationship with the client through hone st communication at all times. References Lund, D. J., Marinova, D. (2014). Managing Revenue Across Retail Channels: The Interplay of Service Performance and Direct Marketing. Journal of Marketing, 78(5), 99-118. doi:10.1509/jm.13.0220 Michman, R. D., Harris, L. (2007). The Development of Marketing Channel Communication Models. Journal of Business Communication, 15(1), 29-39 Mohr, J., Nevin, J. R. (2010). Communication Strategies in Marketing Channels: A theoretical perspective. Journal of Marketing, 54(4), 36-51 Tome, D., Snoj, B. (2014). Marketing Communication on Social Networks - Solution in the Times of Crisis. Marketing (0354-3471), 45(2), 131-138.
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